I hear the barrier to entry to getting into the car manufacturing business is low, too

This article is hilarious. It sounds like a perfectly normal business-y article until to you get to this gem:

The barrier to entry on the Instant concept is apparently low, and Yahoo and Microsoft's Bing have both tested the waters, according to a report in Search Engine Land.

(emphasis mine)

So apparently Dawn Kawamoto, "Technology Reporter" for Daily Finance, thinks the barrier to entry to searching the entire internet instantly is low.

I don't even know what to say.